4 - 8 years
Gurugram / Remotely
Posted 4 days ago
Designation : Content Project Manager

Location : Gurugram, Haryana / Remotely

Business/Functional Unit : Support Marketing

Reports to : Head of Marketing

Role Description

As a Content Project Manager, you’ll play a pivotal role in overseeing media and advertising projects, while also collaborating with our content team to deliver high-quality content across various platforms. You’ll be the bridge between strategy and execution, ensuring projects meet client needs and drive exceptional results.

Key Responsibility Areas

Project Management:

  • Plan, execute, and oversee media and advertising projects from start to finish.
  • Define project scope, objectives, and deliverables in collaboration with clients and stakeholders.
  • Develop detailed project plans, timelines, and budgets.
  • Coordinate cross-functional teams to ensure project milestones are met.
  • Monitor project progress and make adjustments as necessary to ensure successful completion.
  • Conduct project evaluations and assess results.

Content Management:

  • Support the content team to create, edit, distribute, analyze and optimize content for different platforms, including digital, print, and social media.
  • Ensure all content aligns with brand guidelines and client requirements.
  • Collaborate with creative teams, writers, designers, and other stakeholders to produce high-quality content.
  • Stay updated with industry trends and incorporate relevant content ideas into campaigns.

Lead Generation and Outreach:

  • Conduct thorough research on LinkedIn and other tools to define and understand target audiences.
  • Develop and execute lead generation strategies to attract potential clients and customers.
  • Utilize tools such as Mail Chimp or HubSpot to design and send out effective email campaigns.
  • Analyze and optimize lead generation campaigns for maximum effectiveness.
  • Generate and nurture leads through targeted outreach efforts.
  • Maintain a database of leads and track engagement metrics.

Business Intelligence and Industry Insights:

  • Stay on top of industry trends, market developments, and competitor activities.
  • Utilize business intelligence to inform content strategies and outreach efforts.
  • Provide insights and recommendations based on market research and analysis.

Client Relations and Custom Research:

  • Serve as the primary point of contact for internal and external clients, ensuring clear communication and understanding of project goals.
  • Build and maintain strong client relationships, addressing any concerns or issues promptly.
  • Conduct custom research to meet specific client needs and provide tailored solutions.
  • Interact with high-level stakeholders to gather requirements and deliver results.

Team Leadership:

  • Lead and mentor junior team members, providing guidance and support.
  • Foster a collaborative and innovative work environment.
  • Conduct performance reviews and provide constructive feedback.

Preferred Qualification & Experience

  • Bachelor’s degree in Marketing, Communications, Media Studies, Business, or a related field.
  • Proven experience in project management, content creation, and lead generation within the media and advertising industry.
  • Strong research skills and the ability to define and understand target audiences.
  • Proficiency in email marketing tools such as Mail Chimp.
  • Excellent written and verbal communication skills.
  • Strong organizational and multitasking skills.
  • Creative mindset with a keen eye for detail.
  • Ability to work under pressure and meet tight deadlines.
  • Strong interpersonal skills and the ability to build relationships with clients and team members.
  • Business intelligence to remain informed about industry insights and trends.

Job Features

Job CategoryContent Project Manager

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